While Amazon does have strong ecosystem when it comes to Echo devices, and plans for paid skills are also on their timeline, but looks like the company is going to take one step further by introducing Audio Ads with Alexa.
Reported by XDA Developers, and CNBC, the company is in talks with Brands like Procter & Gamble and Clorox for ads within specific skills, and for data-sharing agreements that’d let them dig through users’ shopping history. Seems Google did run an experiment with Audio ads on Google Home devices and it did make a lot of people upset.
That said, it doesn’t surprise me a lot. It is bound to happen sooner or later, but keeping in mind that this Smart Assistant section is pretty new, and even if Amazon is dominating this section, experimenting with audio ads could get annoying. Personally, I won’t like it, because its audio which will show up. Though I am ok with listening to ads when it comes to Music streaming, having advertisement often will be annoying.
That said, one might counter that there is advertisement when it comes to Radio stations as well. We all listen to them when driving the car or if you are doing even at home. While there is nothing wrong when it comes to music services, IMO, I would definitely not like audio ads when using a Skill, and even for my kid.